6 Must-have Elements Of An Excellent Site
Making a site is the best thing you can do today because everybody looks for information online and a responsive website design makes this possible somehow. Still, this doesn’t make it an easy thing to achieve. You will compete with so many other websites on the Internet, so you need to make sure that your site looks modern, it is easy to use, and offers the visitor a great experience. Here are 6 must-have elements to be one step ahead of your competition by creating a site that will turn out to be successful.
1. Your site should be mobile-friendly
In present days, people use their mobile devices more than they use computers or laptops. So, you need to have this in mind and prepare your site to be mobile-friendly, which means that you will need a responsive website design. This will ensure a great navigation regardless of the mobile device used by the visitor, which is definitely an advantage. For instance, a responsive technology framework will allow the site to adjust to the different screen sizes.
2. Navigation must be user-friendly
No user will stay on a page that is difficult to navigate. Thus, make sure that navigation on your site can be done fast and easy. You can achieve this through a reduced number of menus, short and descriptive titles, subcategories with only 3 sections, and the logo of your company will always take the user back to the homepage.
3. The content should be useful and informative
Do not fill your site will all sort of content that is not helping your target audience. In order to make sure that you deliver the best content, find out what their needs and preferences are, and create the content accordingly. It should have a meaning and give your visitors the information they are looking to get, even if you are looking to sell various products and services. An online marketing service can help you with the content you need.
4. Create a sitemap
Besides an easy navigation, you should also offer your visitors a sitemap as well. This will make navigation even easier, allowing users to find what they need in the shortest time. Also, do know that you will have to use an adequate design so that the spiders sent by search engines will find this feature and rank your site accordingly. Search engine optimization will allow your site to be visible and attract more visitors.
5. The chosen visual design
The first impression always counts, especially when a person accesses a site for the first time. So make sure you use a clean visual design for your responsive website design, with the content of the same color and font, high-quality pictures, and white spaces between the content on the site, to make it easier to read. Also, if you build the site of a business, a hero image should be present as well, which puts your company in the best light possible.
6. Have pages that load fast
Time is extremely precious to everyone and a site that has pages that take forever to load will not be appreciated by users. 5 seconds are more than enough for a page to load, but if you can make it faster that’s even better. To make this possible, make sure that those pages contain only the essential, without being crowded by large files. For instance, if you compress the images you use to meet the quality needed for a site, the loading time will reduce. Also, reduce the number of plugins you use and do your best to optimize your site to work smooth and fast.